APRIL 23RD, 2013
For our first Brand Buzz, we swing the spotlight onto White Lies, the Suki Waterhouse-modelled capsule collection from French Connection.
Say hello to Brand Buzz, the new column that’ll regularly bring you news of the latest, greatest collaborations, collections and products from our favourite brands (and a few new ones, to boot). First up: White Lies, the new capsule line from French Connection.
Summer. The word alone is enough to make us smile. Sure, this week’s good weather might evaporate in a fog of dreary rain any minute, but that isn’t stopping us from savouring the idea that blue skies and bright days are here to stay. Purity. Calm. A mojito in one hand, sandals in the other and a wardrobe full of whites. We feel good already.
Ranging from well-made basics like the perfect cotton shirt to on-trend pieces like a sheer ruffle dress,French Connection‘s 15-strong collection has got most bases covered, from girly broderie anglaise to sleek, minimal androgyny. There’s also a campaign video, if you want to see the collection (and Suki Waterhouse) in action. Pieces hit stores on 29th April.